Fastronaut · Scaleup Marketing

Sharpen your Positioning & Messaging

You’re no longer “the new kid” — competitors notice you, customers compare you. Sharpen your positioning & messaging so you get found, stand out, and convince buyers.

Competitive positioning brief and updated messaging deck.

Customer Journey Mapping

Tighten every step from first touch to renewal: remove friction, amplify “aha” moments, and lift conversion and retention.

Updated journey map + prioritized fixes with owners and first actions.

OKRs & KPI Tree

Align teams, set measurable goals, link metrics to revenue, and build a single source of truth for decisions.

OKR/KPI tree, dashboard spec, and tracking plan (events & definitions).

Brand Management

Keep quality and consistency as you scale: clear guardrails, shared assets, and fast review loops for distributed teams.

Brand playbook updates, on-brand templates, and a shared asset library.

Channel Rebuild & Expansion

Upgrade the channels to solidify your story: website, CRM, email, socials and sales collateral, built to convert, nurture and measure at scale.

Updated website, socials, CRM & automation, refreshed sales materials, and a channel playbook.

Content Management & Production

Plan, produce and repurpose on cadence. A pragmatic workflow that keeps the flywheel turning systematically.

Quarterly content calendar, workflow board template, and QA checklist.

Marketing Campaigns

Always-on plus spikes: targeted campaigns that drive pipeline, reinforce positioning, and create measurable lift.

Campaign calendar, brief templates, and a performance review loop.

Growth Dashboard

One view of truth: leading & lagging indicators that make prioritization obvious for product, sales and marketing.

Dashboard spec (Looker/GA4/BI) and a metric definitions glossary.